Virgin Blue Australia
Virgo Blue AustraliaIt has been almost a year since John Thomas, the group leader of Virgin Australia (flight and surface experience), came to the fore as a likely follower of former Qantas boss John Borghetti. Thomas was strong until his arrival at Virgin in releasing the bonus of additional toll increases for US full services airlines, which in the Australia market would in most cases eliminate the differences in advertising between Qantas and Jetstar or Virgin Australia and his faded mimicry of the low-cost Qantas in his 100% Tigerair Australia deductible.
This underscores the Borghetti issue, which is transforming Virgin Australia as a small but fine option to Qantas on a Pacific inland flight to the United States, which is probably one of the best-equipped but smallest Boeing 777-300ER fleet in use in any impartial test.
This is the outcome for the consumer when it means that we all get crammed into unbelievably small pockets, are given expensive option snack foods and find ourselves as a parent or caregiver or even a "big" Australian who is not able to do or monitor important hygiene measures in a shortage of WC.
This could become something like Virgin Blue in the mid of the last ten years under its then CEO Brett Godfrey, when, despite the increase in Jetstar and the escalation of the Qantas marque, the company achieved profits equivalent to those of EU low-cost giants Ryanair or REX in its very good years in the service of agrarian city.
In retrospect, the greatest increase in turnover for Virgin Blue was that the customer felt they had achieved a very good price-performance fit without being handled like'sh*t' by Jetstar. Is Virgin Blue something that can be reinvented to reinvigorate the fate of Virgin Australia? Soon we may find out, because what Virgin Australia is doing today is not working and will apparently never work in a way that is reasonable for investors.
Nearly four years ago, Qantas made a radical change in his destiny without a change of chief executive officer to deal with this issue and sort out the various things that have occurred after a string of cerebral palsies, as well as the Asia One and Red Q momenta. Everything seems insanely pointless, considering that Virgin's only interests in no particular order are Richard Branson, Singapore Airlines, Etihad and two Chinese people.
Neither will it be possible to pretend to have a functioning and forward-looking meeting room.